Virgin Voyages Overview

Virgin Voyages, launched in 2021 by Sir Richard Branson, provides an adults-only cruise experience focused on luxury, sustainability, and flexibility. Based in Plantation, Florida, as a joint venture between Virgin Group and Bain Capital, the cruise line operates four ships in 2025. Each 110,000-ton vessel accommodates up to 2,770 passengers with 1,330 cabins and 78 suites, designed to resemble boutique hotels with modern aesthetics.

Fleet and Design

The fleet includes Scarlet Lady (2021), Valiant Lady (2021), Resilient Lady (2023), and Brilliant Lady (2025), each designed for a sleek, yacht-inspired look. Cabins feature smart technology like “The Band,” an RFID wristband made from recycled marine plastic, used for room access and payments. Public spaces, such as The Red Room theater and The Dock sundeck, prioritize functionality and style, creating a boutique hotel atmosphere at sea.

Onboard Experience

Virgin Voyages eliminates traditional cruise elements like buffets and kids’ programs, offering over 20 dining venues with Michelin-star-curated menus, included in the fare. Complimentary Wi-Fi, gratuities, and group fitness classes add value, with each sailing providing over $1,000 in inclusions. Entertainment includes theater productions in The Red Room and nightclub events at The Manor, while activities range from yoga classes to water sports at the Bimini Beach Club.

Sustainability Efforts

Sustainability is central, with technologies like Climeon reducing emissions and a ban on single-use plastics. The fleet uses recyclable materials, and “The Band” supports eco-conscious operations. These efforts align with Virgin’s commitment to responsible travel without compromising luxury, appealing to environmentally conscious cruisers.

Ports and Itineraries

Sailings depart from Miami for Caribbean itineraries, Barcelona for Mediterranean voyages, San Juan for Southern Caribbean routes, and Sydney/Melbourne for Australian trips. Itineraries span four to 14 nights, visiting destinations like the Bahamas, Mexico, Greece, and New Zealand. Awards like Condé Nast Traveler’s Readers’ Choice 2024 highlight Virgin’s appeal for modern cruisers seeking a refined, eco-conscious experience.